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    How to be a leader without being the boss


    Exerting influence on a team without being a hierarchically legitimized authority? If you use classic leadership tools you quickly come up against limiting factors. In this case you should use the power of lateral leadership and use a new leadership commitment tool to analyze conflict situations and to set a new course.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    Managing Big Data


    Big data and data mining are for real. Office productivity applications, mobile applications, and enterprise-wide applications are all data generators that contribute to data proliferation.  A number of forward-looking companies are aggressively collecting, storing, and mining their data to improve market and operational intelligence.  These companies have embraced – to varying degrees – big data and data mining and are leveraging their data assets to increase top-line growth and reduce costs. Yet, many executives and managers are unaware of the concepts and underlying technologies, no little of the potential benefits, and are unsure about how to get started with data mining project in their companies.
     
    This course introduces participants to big data and data mining, which are a group of practices and technologies for analysing data and building predictive models.  The course’s primary objectives are to:  demonstrate the potential benefits; present the important concepts; and discuss the primary managerial issues associated with big data and data mining.  To accomplish its objectives, the course uses examples and business cases drawn from diverse industries and business areas,including marketing, operations, and sales. After completing the course, participants will be better prepared to leverage their companies’ data assets to improve business intelligence and competitive posture.  The course is pertinent to general managers and managers specializing in information technology, marketing, finance, accounting, and human resources.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    Lakeside Chat with Rolf auf der Mauer and Lukas Züst



    Interactive discussion with Rolf auf der Mauer and Lukas Züst on the new Chinese Cyber Security Law. This event will be held in German.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    321Go! - Business Knigge


    The Knigge is often seen as old and out of date. Hanspeter Vochezer will show that the modern Business Knigge is dynamic, open, flexible and global.

    This workshop will be held in German.

    Find out more under THIS  link.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    Mergers & Acquisitions


    In this workshop we shall discuss mergers and acquisitions in today’s world of networks, i.e. combining persons and organizations in such a way that the emerging revised network becomes stronger based on building on the best of each original party, rather than one party dominating the combined entity, as was often done in the past.

    Within this context we shall discuss three major types of mergers and acquisitions
    • First, how to enhance growth through picking up smaller, often entrepreneurial entities – with sound innovations but often with lack of financing!
    • Second, how to expand geographically often to becoming stronger in particular geographical areas of the world that might enjoy particularly rapid growth.
    • And, finally, how to achieve industrial consolidation through merger – more cost-effective value chains, benefits from scale, more efficient competition.
    Organizational aspects of all of this shall be discussed – with particular focus on creating win-win outcomes, while also remaining firm, particularly when it comes to rapid integration of previously independent entities

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    De-mystifying China's Outbound FDI


    Sign in for this exclusive Lecture by Dr Zhang Hua, Associate Professor of Finance at CEIBS and find out more about the case of Dalian Wanda's takeover of a US film studio; as well as some of the broader implications for European enterprises that catch the eye of their globalizing Chinese counterparts.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    Lakeside Chat with Mark Esposito and Terence Tse


    This talk is based on the recently published book "Understanding how the Future Unfolds: using DRIVE to Harness the Power of Today's Megatrends" and elaborates on how megatrends influence one another and how to prepare for the future success of your business based on this.

    The participants will learn during the discussion how to simplify the complexities around them and make better-informed decissions and how to identify new business opportunities.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    Building Global Brands


    "I'd rather own a brand than a factory". With this statement more than 20 years ago, the late Peter Drucker anticipated the challenges and opportunities for brand management in our times.

    In a global competitive environment, where social media now reign, where speed has replaced stability and the economic base has shifted from the sphere of rationality to the realm of desire, professional brand stewardship can make the difference between success and failure.

    The module deals with how to develop brands that are based on introducing features that the consumer can appreciate and would want – so that a higher price can be enjoyed, and also higher sales volume – the consumer is typically willing to pay for relevant-to-him / her. The contrasting view of classical marketing, with the classical brand manager’s role, with discounting, and ultimately lower margin, is also discussed.

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    CEIBS Europe Forum 2017 London


    The China Europe International Business School (CEIBS) organizes 2017 for the third time an event series in major European cities:

    The first stop is London (Thursday, July 6th, 2017): "China’s Outbound Investment: New Opportunities for the UK to Gain a Slice of China’s Growing Economic Pie"

    The half-day program is loaded with top speakers and interesting panel discussions. For more information and application please visit:

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    The registration period has expired. Please contact us at info@ceibs.ch or call +41 44 728 99 44.
  • [X]

    CEIBS Europe Forum 2017 Paris


    The China Europe International Business School (CEIBS) organizes 2017 for the third time an event series in major European cities:

    The second stop is Paris (Tuesday, July 11th, 2017): "China’s Outbound Investment: New Opportunities for the France to Gain a Slice of China’s Growing Economic Pie"

    The half-day program is loaded with top speakers and interesting panel discussions. For more information and application please visit:


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